Eddie Madaki, Publicist and Marketing Communications guru, while speaking on “Amplifying Online Conversations,” said, “Before amplification occurs, you have to research your audience and look for them. You don’t necessarily have to run to big blogs to amplify your content. You can engage with the real followers you have by creating authentic content”.
Social Media Influencer and Content Creator, Efik Zara, enlightened guests on Content Strategy. She told guests to “work on taking better pictures. Be consistent. Apply color to your images. Share your emotions and connect with the audience via your captions”.
Chioma Awuegbo, a Communications and Social Media Strategist, enlightened guests on how to Build a Digital Team saying, “You need someone who has decent writing skills. You need someone who can convert an idea into a paragraph. You need a story teller and someone who thinks ahead.”
Andrew Agbo-Madaki, Curator, Global Shapers Community tackled Online Payment Systems and told guests – “As entrepreneurs, the most important thing people are paying for is your time. Having a digital payment system for your business goes hand in hand with your social media accounts.”
After and in-between the intense sessions with the speakers, attendees had the opportunity to network with like-minded individuals, ask more questions and nibble on delicious food from Selah Café.